Academy

Academy is dedicated to helping startup leaders clarify their brand to gain credibility as they scale.

From courses to coaching, each format is tailor-fit to help you and your team represent the category.

Coaching

Best for: Founders and startup leaders who learn best with private and personalized guidance.

Our focus: Clarify your brand, unite your team, and lead brand decisions with confidence.

• Team-wide brand clarity: From founder to frontline.

• Category leadership positioning: Own your narrative before others do.

• Strategic message development: Clear, repeatable, and scalable.

• Decision-making confidence: Know what to say, how to say it, and why.

Typical format: Weekly sessions, personalized briefs and frameworks, and brand audits, between-session support and review.

Choose your path to clarity

Choose a self-paced course or personalized 1:1 coaching experience for focused brand and messaging clarity.

Coaching

Private, high-touch sessions for seasoned founders and execs navigating brand shifts, investor messaging, or team alignment. Fast, strategic feedback on real decisions—with total focus and total confidentiality.

Courses

A self-paced, deep-dive course for technical founders who need to turn complexity into a compelling, fundable deck. Includes structure, templates, and timeless guidance to pitch with clarity—without needing another course.

Courses

Best for: Founders and startup leaders who learn best in a self-taught environment.

Our focus: Founders (explain concisely), investors (uplevel your pipeline's and portfolio's pitches).

• Designed for what investors want to see;

• Each slide is sufficient and collectively linked;

• Make every word work.

Typical format: Slide-by-slide development, real-time coaching, investor teardown examples, hands-on feedback and polish, final deck ready to send, pitch, or raise with, and more.

With either path, we clarify your brand

Coaching: Private 1:1 sessions offering tailored feedback and strategy to sharpen your brand and messaging for faster, confident decisions.

Courses: A self-paced, deep-dive program helping technical founders build clear, investor-ready decks with practical tools and quizzes.

Ready to start representing your category?